Departmental structures that support your users, teams and business

Org structure design is a constantly evolving process and a very difficult challenge, in a growing business.

As customer types and customer volumes change, new territories are entered and new parts of the are market are targeted by the business, we have to arrange product teams in a manner that supports key business objectives, but is customer centric and segmented in a focused way.

The reality is that this will differ for every business, and as they say, there are many ways to skin a cat. What’s important is understanding where your company is in that journey, and how to best create autonomy and focus, but leave room for flexibility and collaboration.

We’ve seen it, we’ve done it, so don’t suffer by reinventing the wheel.

Diverse perspectives, cohesive goals, appropriate skills

Cross-functional teams are not a new idea in the realm of product development. In fact, there’s a wealth of research demonstrating how diverse perspectives and skills within teams and businesses yield better performance. The reality though for most businesses is that they end up working in the same siloed departmental manner.

Once you’ve established the right teams and domains, it’s critical that they have the required specialisms to deliver effectively. That doesn’t just mean a product manager, engineers and a designer, if you have a data heavy product you may need a data scientist, or if you run a MarkTech platform maybe you need a marketeer in the team. Help us to help you think outside the box and set up a team that enables the business.